Successful Events: Event Planning, Marketing & Management

Description

Get bigger event attendance, more revenue, and a growing fanbase - all with this course.


THIS COURSE IS FOR YOU IF YOU WANT

  • Event promotion

  • Event planning

  • Event management

  • A new way to promote your business and convert event attendees into clients

  • New revenue stream

  • Learn to start an event series or a single event 

WHO THIS COURSE IS NOT FOR

  • If you have years of experience in event planning and marketing - this might feel basic for you. 

  • If you are in wedding planning, only parts if this course may be relevant

If you are experienced in the event industry, this course might not be ideal for you. But you might still find a lot of useful tidbits that might help you do better and promote more effectively. Plus, I am here to answer questions, so if you have a unique situation, getting this course is a cheap way to get access to me, and ask me unlimited questions

WHAT THE COURSE FOCUSES ON

This is a fantastic course about how to create successful events. The course covers important issues like how to price your event, how to promote your event, different ways in which you can make money from your event, and much more. 

I have created a successful event series in the past. With this course, you get the advice of an experienced event marketer on creating events, and making them a success. If you are a new event organizer, this event marketing and management course is a must! 

By the end of the course, you will feel that you are head and shoulders above where you were before you got started with the course, and you will be able to create successful events. 

I LOVE MY STUDENTS - UNMATCHED STUDENT SUPPORT

I appreciate you and I am here to help.

Students are able to start discussions and message me with private questions. I answer 99% of questions within 24 hours. I love helping students who take my courses and I look forward to helping you. 

WHAT IS COVERED IN THIS COURSE

  • Event marketing - I want your events to grow, so event marketing has the biggest focus in this event course.

  • Event planning - proper event planning is important for your overall event success. This is why you need to have a solid plan for what to do before, during and after the events, and I'll cover that in this event marketing, planning and management course.

  • Event management - your events will be much more likely grow and be successful if you manage them well, and new people come back and invite friends. So your events must be very high quality. This is why event management is extremely important, and I'll cover how to make your events run smoothly so that your attendees are happy.

WHAT KINDS OF EVENTS CAN BE PROMOTED WITH THIS COURSE?

  • Hobby and interest group meetings

  • Business events

  • Festivals and music shows

  • Small concerts and entertainment events

  • Technology events with speakers

  • Outdoor events as for hiking groups for example

  • Get more people for your city tours for city guides

  • Conference events (small conferences)

  • Charity events

  • Fundraisers

  • Meetups

    Who this course is for:

    • Event organizers
    • Entrepreneurs
    • Small business owners

What will you learn
  • Create a successful event series with a growing attendance

  • Get publicity and press coverage for your events

  • Learn to use social media and SEO to promote your events

  • Get clients from events and make money from events

  • Learn how to hire staff

  • Monetize events in a most effective ways and get your attendees to maximize their spending

  • Get personalized help from the instructor if you have specific questions

  • Use events to promote any business, even if your business isn't directly an event-oriented business

  • Avoid liability protection and whether you should get insurance

  • Join office hours with the instructor and get your questions answered by an expert in a conversation


Requirements
  • Desire to use events to grow your business and grow clients
  • Interest in creating a regular events series that grows attendance and revenue

Lessons

  • 18 Lessons
  • 01:15:03 Hours
  • What is the purpose of event marketing
  • The concept of Successful Events: Event Planning, Marketing & Management00:02:35
  • How to Plan an Event 00:06:34
  • Elements of a successful event series00:04:48
  • How to Write a compelling event description00:05:55
  • How to find good event websites for promotion00:08:53
  • Why you should Attend other events, see how they manage & network00:04:35
  • posting your event on Eventbrite and Facebook00:09:27
  • Pre-event social media & email buildup checklist00:04:27
  • How to collect emails & contact from Attendees00:03:18
  • Should you blog to promote events and how to get free content00:02:44
  • During event:Making people feel more welcome and promoting future events00:02:44
  • Post-event social media marketing00:01:50
  • How to get publicity by finding influencers00:07:34
  • Resources and websites to get event publicity:00:02:17
  • How to find journalists for events?00:03:55
  • How to set up event tracking00:01:43
  • What you can accomplish with events00:01:44

About instructor

Instructor
Name : Nicole Anderson
Reviews : 0 Reviews
Student : 3 Students
Courses : 18 Courses

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